'It's love': Chantelle Houghton and Alex Reid gaze at each other as they admit they're in love on This Morning
They've both been burned by their shortlived marriages and subsequent divorces.
But after just over three months together, it appears Chantelle Houghton, 27, and Alex Reid, 36, have overcome their heartbreak and found 'love'.
During their first joint TV interview, the couple said the 'L word' for the first time and admitted they had discussed possible marriage.
Whirlwind romance: Houghton was camera-ready as she left the ITV studios, but Reid appeared distracted
In a saccharine profession of love on This Morning, Reid said: 'I was very nervous when I first met Chantelle, because my heart was still broken... but she's mended it.'
Alluding to his estranged wife Katie Price, who dumped him in January after less than a year of marriage, he said: 'I was scared of love after... you know.
'It feels like there's no pressure - at first I was a bit stand-offish and I was like "hold on" - I was scared of love after for better for worse.'
Houghton met Reid at - ironically - the Fate Awards in Belfast on April 15 - just days after she split from TV presenter Rav Wilding following a five month romance.
Plenty of PDA: The couple sat shoulder-to-shoulder with their hands entwined during the interview
As well as dealing with breaking up with Wilding, Houghton was struggling to come to terms with news from her doctors her yo-yo dieting had seriously affected her fertility and she may not have children.
She said: 'I've got a lot going on personally... He makes me feel so secure. He makes me feel complete.'
Talking love: The new couple were questioned by Eamonn Holmes and his wife Ruth Langsford
Tender moment: Reid and Houghton share a kiss outside the studios
Heartbreak: Houghton with ex-boyfriend Rav Wilding last December (left) and ex-husband Samuel Preston in 2006
'I was scared of love': Reid said his 11-month marriage to Katie Price scarred him
Alex Reid & Chantelle Houghton as a couple interview on This Morning - 4th August 2011
'It's love': Chantelle Houghton and Alex Reid gaze at each other as they admit they're in love on This Morning 
Plenty of PDA: The couple sat shoulder-to-shoulder with their hands entwined during the interview
Talking love: The new couple were questioned by Eamonn Holmes and his wife Ruth Langsford
Tender moment: Reid and Houghton share a kiss outside the studios
Heartbreak: Houghton with ex-boyfriend Rav Wilding last December (left) and ex-husband Samuel Preston in 2006
'I was scared of love': Reid said his 11-month marriage to Katie Price scarred him
